Website Development
Today, most organizations have some kind of website. However, building a website that is easy to find, simple to use, and conveys the right message takes a thoughtful strategy.
You need to think about how your target audience will look for you and what they want to be able to do in your website. This includes looking at:
- A clean design
- Navigation that is developed from the users perspective
- Website language that matches users labels
- Keeping your site fresh
- Links to your site from other websites
- Internet word sponsorships
- Website advertising
- Blogs
- Utilizing traditional media/materials
At Encompass, we combine marketing strategy, design, and programming expertise to develop a dynamic web strategy that allows your website to be both user-friendly and findable on search engines.
Track Your Website
Encompass will give you an easy tracking mechanism so you can see where your web traffic is coming from and what words users searched by to find your website!