Advertising Planning
Though most non-profits don’t rely on paid advertising as their primary means of communication, strategic advertising can be very helpful in supporting an organization’s specific fundraising, programming or awareness goals.
Encompass has experienced media buyers who can do everything from set up the criteria by which to judge your advertising options, to developing an overall advertising plan and managing the placement of those ads.
There’s more to advertising than meets the eye. Make sure what you do spend supports your branding goals and that you’re maximizing your dollars. We can help.
Advertising Services:
- Advertising Criteria Development
- Advertising Planning
- Budget Allocations
- Ad Placement/Media negotiations